I have always worked in Beach Resort geared to families. I am always on the look out for ways to draw in families to dine in my} outlets. Marketing to families are a different ballgame. You have to attract the kids first. So our busiest business comes during the school break when families go for holidays together. Marketing to kids is very profitable nowadays but you have to do it properly.Read more
Your restaurant is doing well for dinner. Its always full. You need to add more revenue but you can’t or don’t want to extend your restaurant. What do you do. Just add another meal period. The next best meal period if you are in a office district is lunch. Most people go out for lunch. But there are a few things you need to do to increase your lunch patronage. Lunch is a whole different ball game. People that dine want something fast and not too pricey.
Here is an article from RestauranNews.com on how to boost your lunch business. Read the excerpt below and if you want to know more then click on the link.
Since Valentine’s Day is the second most popular holiday (after Christmas) for gift giving, what special marketing events or ideas do you have for celebrating it? Don’t just limit your marketing to Valentine’s day, have specials and discounts at least 1 day before and after (or how about the whole week!Read more
Instead of doing just a one day Christmas Promotion, why don’t you do 12 days of Christmas Promotion Activity which will stretch until the Feast of Epiphany. The more days you do a promotion, the more revenue you will receive for your restaurant. To make it more fun, work around the 12 Days of Christmas Lyrics. Here are 12 days of creative promotional ideas that I’ve found along the way.Read more
According to the National Retail Federation website, Halloween is gearing up to be the fastest growing consumer holiday.
“Consumers will celebrate the holiday in many different ways, but topping the list of planned activities is handing out candy (71.1%), while others will decorate their homes and yards (46.7%), and dress in costume (45.8%). One-third of Americans will be throw or attend a party (33.4%), which is up from last year (30.9%). ” Record Number of Americans to Buy Halloween Costumes