Restaurant Promotion Ideas # 29 – Valentine Specials

Some Restaurant Promotion Ideas to Increase Revenue on Valentine Day



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Valentine’s Day, the single most celebrated celebration in the world and is also the second busiest holiday for restaurants. Its not a public or work holiday in any country that I know off. But its an important holiday to pay attention to especially if you are in the restaurant business. Here are some statistics taken from Retail Advertising and Marketing Association on consumer spending habits on Valentine’s Day. This is to give you an idea on the importance of promoting Valentine’s Day.

– Average spending is $13.19 billion

– Percent of consumers who celebrate Valentine’s Day is 61.8%

– 34.6% of those celebrating Valentine’s go out for dinner.


Combine this statistics and the fact that Valentine’s falls on a Saturday in 2015, you will have money practically falling from heaven if you properly market your Valentine’s Day Specials. Below are some Restaurant Promotion Ideas that you could use this Valentine’s Day



Host a Facebook Valentine’s Day Contest

Running a contest is a fun way to get people into your restaurant. People love winning something. Here are some ideas on contest that you can hold using your Facebook account which is very cost effective. Hold a “Why I am so in love with my other half” picture contest. With the picture with the most likes will receive a bottle of wine when they dine at your restaurant. Please click here to have other Facebook Contest Ideas, Share the Love: 14 Last-Minute Valentine’s Day Facebook Contests [Infographic]


Sell Extras

Upsell, add add-ons. People are normally very generous during this kind of special event and they normally would like to impress their other half. Create special desserts, cute chocolate boxes, candies that the customer can purchase for their loved ones. Make sure its memorable and is seen to be of value for their money. You will surely increase your revenue by a few more dollars. After all, Valentine’s is only a one day event. So you need to get whatever sale that you are able to get.


Target Families

Don’t only think Valentine’s is just for couples, you can make Valentine’s a family affair. Do a Brunch on Valentine’s Day where the kids can join in. Give out little chocolate or sweet boxes to the kids and moms. You could even set up in a corner special Arts and Craft table where the kids can make Valentine’s Day cards or gifts for their parents. Your restaurant will be booked with couples for dinner and its already decorated. So just open for lunch and you will have additional revenue.


Partner with a Local Business

Work with local business to come out with a special packages where both of you gain. You can partner with a local hotel or inn to come out with a dinner and room package. Maybe with transportation from the hotel to your restaurant. You can also partner with a local tour agency and created a package where the guest goes for a romantic river cruise, only then they come for their dinner. You can even partner up with a spa to come up with a spa package for two that includes dinner. The list is endless. There’s the candy store, florist and jewelers that you can partner up to.


A Cupid’s Corner

Nowadays for any special event, I like to create photo booths to suit the event. This is so people will take photos to remember the great time they had at our place. If its within your means hire a professional photographer, get their contact information and send them copies of the photos along with a special discount for having their Valentine’s at your restaurant. Another way is to get one of those portable photo printers that can support memory cards or using bluetooth technology. The customer can take photos using their mobile and later you can give them the option of printing their favourite or their partner.


Show your Customers You Love Them

Valentine’s is also a perfect time to show your customers you appreciate their support. You can give them special coupons for discounts by email. They just need to print and redeem at your restaurant. Visit your most loyal customer at their office or house with a large box of chocolates or flowers. Bring a cameraman and record their surprised and with their permission post the pictures on Facebook.


Romantic Picnic Baskets

If your restaurant is located near a park, by a river or even on the beach. Any avenue to get incremental revenue on this special day is to sell Romantic Picnic Baskets. As the resort where I am currently attached to has a swimming pool in every room, I plan to sell different Valentine’s Picnic baskets. I am going to have a champagne and strawberry, one with wine and cheese and maybe one with some gourmet finger food. But you have to make sure your basket is light and most items are disposable as you won’t get them back. Start selling your romantic picnic baskets 2 weeks ahead on your website or Facebook page.

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Restaurant Promotion Ideas # 26 – Bar Games

Adding Bar Games to Increase Revenue

Bar games are a good way to maximize your sales with your current guest and also to create an atmosphere of fun and laughter in your establishment. There are a number of bar games that you can buy and use, all depending on the kind of bar that you have and how much fun your customers likes to have. Apart from the normal darts and pool, I have also purchased some table drinking games that can be played at the guest table and I add some computer to play some online games like for example Hello casino, that is an amazing game to have a lot fun, check here come the reviews of this games Below are two of the games that I purchased recently.


DrinkoThe drinking game of chance! This game is created similarly to the Plinko pricing game on the popular game show “The Price is Right”. If you have never seen this game show, its OK. This drinking game is a no brainer. Each player chooses a colored shot glass and matching playing chip, then places their glass at the bottom of the game board. Once a player chooses a slot for their glass, they must remain there until the end of the round. Players then take turns dropping their chips anywhere along the top opening of the game board and watch it fall. The players whose shot glass occupies the spot where the chip lands must drink their shot and refill the glass to resume play. If you manage to get your chip in your own glass, everyone else must take their shot!
This game includes 6 shot glasses, chips, playing board and instructions, but we don’t think you’ll need them

Shots and Ladders Drinking Game

shootes and ladder

Change the chute to shoot, and one of the most beloved board games becomes a drinking game diversion! Perfect for 2-6 people, simply roll the dice and follow the drinking game directions! Shooters and ladders drinking game set comes complete with instructions 6 shot glasses, one dice, and an 11¾”x11¾ glass game board. Product Features: Change the chute to shoot, and one of the most beloved board games becomes a drinking game diversion Perfect for 2-6 people, simply roll the dice and follow the drinking game directions Set crafted from glass Set comes complete with instructions 6 shot glasses, one dice, and an 11¾”x11¾ glass game board

If your are unable to get these types of board games, below are some games that I have found on the net that uses easy to get items like playing cards, dice and even rings. The first one is quite interesting, The Ring Game. I am planning to do it at my bar.

The Ring Game

It’s got a bunch of different names, but basically, there’s a metal ring on the end of a string hanging from the ceiling. You try to swing that ring onto a hook on the wall. It’s a game of fine motor skills, which is ironic considering the amount you’ll drink while playing it.

Article Source :- The 9 Best Bar Games Ever


Circle of Death/ Kings Cup

Circle of Death (aka King’s Cup, Ring of Fire, and a bunch of other names) is a great drinking game for a big group. Circle of Death isn’t the best game if you’re looking to really get your drink on, but it’s a great early night game.

Click here if you want to know more about the game Kings


 Three Man Drinking Game


Three Man is a drinking dice game that is usually played in college. It is more of a sociable game that requires virtually no skill. It is best to play Three Man with a group of 4-8 people sitting around a table that already have a few drinks in them. The game is played with 2 dice. There really is no winner or loser in this game and it ends when everyone agrees.

To find out more, please click here Three Man Drinking Game


If you want more ideas, this website has about 104 drinking games for you to choose from. Just click here


Offering games at your bar is not only a great way for patrons to have fun with their friends, it also keeps them at your establishment longer. What games do you offer at your bar?


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