Since Valentine’s Day is the second most popular holiday (after Christmas) for gift giving, what special marketing events or ideas do you have for celebrating it? Don’t just limit your marketing to Valentine’s day, have specials and discounts at least 1 day before and after (or how about the whole week!Read more
Valentine’s Day, the single most celebrated celebration in the world and is also the second busiest holiday for restaurants. Its not a public or work holiday in any country that I know off. But its an important holiday to pay attention to especially if you are in the restaurant business. Here are some statistics taken from Retail Advertising and Marketing Association on consumer spending habits on Valentine’s Day.Read more
When most people think about Christmas cocktails they think about egg nog. But with people avoiding raw egg due to salmonella, its not the best choice. As always when I need creative cocktail or decoration ideas I turn to Pinterest. As Christmas is also for the kids, we created some Mocktails for the kids too. So here is a list of cocktails and mocktails that I havr found on the web that you could use in your restaurant or bar.Read more
Instead of doing just a one day Christmas Promotion, why don’t you do 12 days of Christmas Promotion Activity which will stretch until the Feast of Epiphany. The more days you do a promotion, the more revenue you will receive for your restaurant. To make it more fun, work around the 12 Days of Christmas Lyrics. Here are 12 days of creative promotional ideas that I’ve found along the way.Read more
According to the National Retail Federation website, Halloween is gearing up to be the fastest growing consumer holiday.
“Consumers will celebrate the holiday in many different ways, but topping the list of planned activities is handing out candy (71.1%), while others will decorate their homes and yards (46.7%), and dress in costume (45.8%). One-third of Americans will be throw or attend a party (33.4%), which is up from last year (30.9%). ” Record Number of Americans to Buy Halloween Costumes