5 Factors Which Influence the Concept of A Restaurant

Entrepreneurs who are thinking about starting their own restaurants should realize that restaurants are generally seen as good business ventures. Why? It is because people are always looking for food.

The decision regarding the general concept of a restaurant business will be dependent on different major things. Listed below are some of these factors:

• Location

The style of the restaurant will be dependent on the location. For example, if someone is thinking about putting up a Chinese-style restaurant in a place where there are many types of Chinese Restaurants, he might want to tweak some details about his restaurant to be able to have a competitive advantage against the other Chinese restaurants in the area. Perhaps he would stick with the general concept of having a Chinese restaurant because the place is popular for this type of food but he might want to add different types of cuisine as well, perhaps go into fusion cooking.

• Target Market

The target market is very important in determining what style of restaurant to put up. A busy place where class B society thrives may be an optimum location to put up a mid-scale fast food restaurant.

Different restaurants cater to different types of people and no one restaurant aims at capturing the whole of the market because it would just end up in confusion.

• Availability of Materials

The budding restaurateur might want to look closely at the availability of the materials in the area. For example, a seafood restaurant will depend greatly on the availability of fresh ingredients and seafood in the local market. If not, the owner will have to look for other alternatives which can cost him additional money.

• Availability of good cooks

There are more than enough restaurants in many areas today. The only thing that separates the good ones from the average is the type of cooks. The style of the restaurant should match the skills of the hired chef. There are good chefs who can easily adjust to styles which they aren’t really accommodated with but these chefs are very hard to find and perhaps, they will ask for a very hefty salary.

• Personal Preference

Of course, every business is built upon vision and the personal preference of the owner will ultimately determine the style of restaurant that he will start. There are ways to beat the normal odds which go against the success of new restaurants.

Ray Freeman is the author of “How To Start A Restaurant Business Following A Profitable System”. If you would like to learn more about this topic, please visit:


Filling Stations: (More) Restaurants in Former Garages

Posted on: December 26th, 2014 by Geoff Montes in Filling Stations: (More) Restaurants in Former Garages



In the Winter 2015 issue of Preservation, we feature three restaurants housed in former of gas stations and garages. We rounded up four other former filling stations around the country offering full-service flavor.


Garage Grill & Fuel Bar

202 W. Main St.
Northville, MI 48167
$$ | American
Brothers Mark and Bill Evasic began redeveloping this 1939 gas station in downtown Northville, Michigan, in February 2012. Originally designed by architecture firm Ron and Roman of Birmingham, Michigan, the gas station was operated initially by Gulf Oil and later Sunoco.
“When it was a gas station, they also had a small barber shop in the corner for many years,” says Mark. After the Sunoco shuttered, a series of businesses opened and closed in the space, including a Chrysler dealership, dry cleaner, and a garden shop.
The 2012 renovation process was extremely thorough and lasted about ten months, during which the interior walls were reconfigured, new floors and windows were put in, and the dining spaces and kitchen were built out. The main dining room can now accommodate up to 75 people, and around 40 at the bar. In addition, there’s an 80-seat banquet room in the back of the garage that comes equipped with its own entrance, The Nabors Garage Doors are popular at making the best doors to keep everything safe in your garage. There is a lobby, 120-inch projection TV, and fully-restored vintage Ford Model A from the 1930s.
The establishment pays homage to its roots with an enormous 28’ x 7’ mural painted by Detroit artist Darcel Deneau that depicts the building when it was a Gulf Oil station, with cityscapes of Northville and Detroit on the ends. The Evasics also retained the garage doors, which opens in the summer months, providing patrons with a warm breeze and a connection to the spacious patio. Popular menu items include calamari, shrimp tacos, bacon-wrapped pork tenderloins, and meatloaf.


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