Our Hari Raya Giveaway
As mentioned in my previous post Promoting your Restaurant through Great Customer Service. During festivals we go around to visit our regulars, bringing gifts for them. This is to show them that we value their support. It also lets them know that we are still around. We try to give out something that represents our hotel, something different from the norm. This year we did two different giveaways. One for the local regulars and one for the room guest.
Local Community Giveaways
For the local regulars, we gave a jar of “Rendang Tok”. Rendang Tok is a Malay dish originated from the state of Perak. We have a good Malay chef that prepares great tasting Malay dishes. So we decided that we should capitalize on this. Chef prepared one of his specialties which were “Rendang Tok”. Bought some nice glass jar bottles and put it in a nice paper bag. The other reason for giving out rendang tok was that if prepared dry, the dish can last long. The results were good. I had regulars calling me asking where we bought this dish. I told them we cooked it ourselves, some of them was really surprised. I told them that if they needed a Malay menu for their functions, just call me. My suggestion if you would like to use this idea, to choose your best dish, package it and distributes and sees the results.
In house Guest Giveaway
For the in-house room guest we packed some local cookies. We put it in a small paper bags. On the Eid ul-Fitr, the housekeeping staff placed it in the rooms.
With each bag we attached a small card wishing them Happy Eil Eid. Inside the card we put our festive promotions.