Since Valentine’s Day is the second most popular holiday (after Christmas) for gift giving, what special marketing events or ideas do you have for celebrating it? Don’t just limit your marketing to Valentine’s day, have specials and discounts at least 1 day before and after (or how about the whole week!Read more
In recent years, I’ve discovered that scrumptious looking photographs will entice people’s buying decision. If you follow most Restaurant Marketing Sites lately, they usually advocate the use of photo sharing sites. Some examples are Twitter, Instagram, Pinterest, Facebook and even Snapchat. Make use of photos throughout your website as well as the social media sites. Beautiful photos are generally and reshared around the internet. All off which will attract new customer to your restaurant.Read more
You may have the tastiest food in town, but you don’t see repeat business. Customers go out your door praising your food but you never see them come back. Business start dropping. You spend tons of money on advertising, but you still never get repeat business. You wonder whats wrong. Could it be the menu. You change the menu but still business doesn’t come.Read more
One of my latest favourite reality show is “Restaurant Impossible”. This show is about a Celebrity Chef and Restauranteur Robert Irvine trying to save failing restaurants around America. He has only 2 days and USD 10,000 to save the restaurant. One might think that a restaurant fails because of bad food, service or even decorations. But there’s other factors than those listed above.
In this article Robert Irvine shares 7 factors that determines whether a restaurant will succeed or fail. Below is an exceprt from the article if you want to know more then click on the link below.
Have you gone into a restaurant and felt whats going on here. The place looks cluttered. There is display everywhere. Some of the displays don’t even suit the theme of the restaurant. You feel claustrophobic sitting there.The display items looks dirty and dusty. There is so much things that the staff don’t have the time to clean it. If you look at popular restaurants around the world, you will see their design to be simple but elegant. Even those restaurants after their makeover on Restaurant Impossible or Restaurant Makeover look simple and also elegant.
Here is an interesting article on the impact of a beautiful presented restaurant to yor business. Below is an excerpt from the article , if you want to know more just click on the link.