I started this Restaurant Promo Ideas blog in 2011 as a avenue to write out some of my ideas (tried as well as untried), hoping that it will help someone out there as other blogs have helped me in promoting my restaurant. Here’s a summary of my earlier post. Some might or might not be feasible to your outlet or business. Use whatever you feel is workable. Here is the continuation of my previous posting in A Summary of my Restaurant Promo Ideas through the years. [...] Continue Reading…
Traditional marketing isn’t going away and why should it? It still works when used correctly and strategically. But sometimes it helps to think outside of the traditional marketing box. Guerilla marketing relies on being creative and loud without the big budget. Five campaigns this year employed guerilla marketing beautifully with dynamic promotions utilizing 3D projection mapping, bagvertising, interactive billboards, rainvertising and ambient advertising.
Promo Ideas from the Web The World Wide Web is loaded with blogs giving you restaurant promotion ideas that you can use. Formerly if we needed creative ideas, we had to look through or purchase …
Any marketer can tell you that you not only need to find new customers, but you need to increase sales to your current customers … you need them to come back regularly, to bring their loved ones to eat too, to recommend you to their friends, and to spread the word that you serve the Best _______ in Town!
Here are 20 Ideas for Restaurant Marketing that will deepen your relationship with your current customers and help you entice the new ones to keep coming back for more.
I came across this book on display at a group team building activity in my former hotel. This Team Building company brings lots of different corporate groups to our hotel. This particular group was learning about providing Great Customer Service. The book looked like a children story book similar to the cover of “Who Moved my Cheese”. It even had a boring cover with just the word “Fish” and a drawing of a fish on it. So I just passed it by. Yes I am guilty of Judging a Book by its Cover.
Then lately my present boss, highlighted of about Customer Service and how we can try to make the work more fun even for work that is boring and mundane. He highlighted about the Pike’s Place Fish Market in Seattle, America that is famous. People go there not only to buy fish but also to see the antics of the staff there. He said that there is even a motivational book written about this place. I remembered this book and got it. Like most books in this lens, its a simple to understand and a fun read. The book shares with you how to boost your employee morale and thus increases your revenue.
My boss liked to use this quote often. He used to say “A Customer is a Person who has Our MONEY in his Pocket”. Then he goes on to say how we are going to take our money from him. If you think that this quote is dishonesty, then you are in the wrong line of business. You have spend thousands on advertising and promotions, you need to get the returns right. Once a customer steps into your restaurant he has set his mind that he is going to eat here. Most of the time the customer has already decided what to eats. In my restaurants I use certain tactics to get the customer to spend more. The methods are simple task that you and your staff can do in order to increase your sales from the existing customers.
Permanent link to this article: http://restaurant-promo-ideas.com/a-summary-of-my-restaurant-promo-ideas-through-the-years-contd/
Being in the Food and Beverage industry almost 26 years, what I have discovered is that the success of the restaurant isn’t just the food served, its more than that. I am really passionate about my line of work, so much so I am constantly scouring the media for anything new related to the food and beverage industry. I am always searching for fresh strategies to promote my product as well as services. The internet provides you with tons of ideas and tips.
I started this Restaurant Promo Ideas blog in 2011 as a avenue to write out some of my ideas (tried as well as untried), hoping that it will help someone out there as other blogs have helped me in promoting my restaurant. Here’s a summary of my earlier post. Some might or might not be feasible to your outlet or business. Use whatever you feel is workable. [...] Continue Reading…
Permanent link to this article: http://restaurant-promo-ideas.com/a-summary-of-my-restaurant-promo-ideas-through-the-years/
The month of July this year is an important month as it’s the Holy Month of Ramadhan. A month in which around the globe, Muslims will be fasting from sunrise to sunset. This is the time when most restaurants as well as hotels will set up a lavish buffet in order to lure customers to their outlet. Muslims in Malaysia usually start eating out about a week after the start of Ramadhan. Considering that your restaurant are located in a predominant Muslim community, try setting up a buffet. [...] Continue Reading…
Permanent link to this article: http://restaurant-promo-ideas.com/restaurant-promo-ideas-for-july/
Not too long ago a friend, who had several eateries, required some advice. He had acquired a location to open up a food outlet however there was a catch. He couldn’t make use of any open flame in it. Therefore I suggested to him to open up a Panini Shop. Reason being that the pressed sandwich is compact, neat as well as easy to prepare. A Panini shop is an effective approach to lure lunchtime crowd looking for a quick bite to eat. Pressed sandwiches can offer a crispy, tasty snack as well as a light lunch for your customers. Here are some points needed to open your Panini Shop or Kiosk. [...] Continue Reading…
Permanent link to this article: http://restaurant-promo-ideas.com/how-to-open-a-panini-cafe/
Permanent link to this article: http://restaurant-promo-ideas.com/restaurant-promo-ideas-for-june/